Google Business Photos programme launches in India
Google has launched its Business Photos
programme in India. The initiative allows users to have a walk through
of a business premise. Also, it allows businesses to give a closer look
of their offerings a virtual tour via an interactive 360-degree imagery.
Users of Google Search, Google Maps, and Google+ Local Pages can access
the imagery.
According to Google,
business owners can hire 'Trusted Agency Photographers' to post images
of their interiors. They can also post images of displays on the
storefront, like business hours, rating details, credit cards accepted,
and posted menus. There's an option to add social media channels using
an embedded code from Google Maps.
Google says the images will help
users/customers to have a “better sense of business has to offer and
what sets it apart from others”.
Apart from India, Google's Business
Photos Program is available in countries United States, Australia, New
Zealand, France, Ireland, Netherlands, Canada, and the United Kingdom.
"Consumers who look online for local
businesses can now see more high-quality photos that give them a sense
of what a place is really like. For the businesses, this provides an
opportunity to visually present their product and services. For example,
before visiting a store to purchase an electronic device, consumers can
use business photos to evaluate and view the selections offered by
various retailers,” says Shailesh Nalawadi, Google's product manager of
Geo.